In the development of new packaging concepts, we not only consider the look and functionality. For the benefit of our customers, we also pay attention to reducing costs and saving resources. Here we place a special emphasis on the good recyclability of packaging and the highest possible proportion of secondary raw materials. Beyond reducing the packaging weight of PET bottles, we have succeeded in reducing plastic consumption by 15 per cent. That saves the environment 60 tons of PET per year. We have also been working for a long time on increasing the proportion of recycled materials in PET bottles. Today our transparent PET bottles are already made with 50 per cent recycled material.